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  • Management Tools - Mission and Vision Statements - Bain ...

    A Mission Statement defines the company's business, its objectives and its approach to reach those objectives. A Vision Statement describes the desired future position of the company. Elements of Mission and Vision Statements are often combined to provide a statement of the company's purposes, goals and values.

  • Best Examples of Company Vision and Mission Statements ...

    Your mission covers the who, what and how. A well-crafted mission statement answers what you do, who benefits from this and how you do it. Depending on the particular organizational structure, the mission statement of a company can be broken down into its different divisions.

  • How to Write a Mission Statement in 5 Easy Steps | Bplans